Senior AdTech Data Analyst Marketing Measurement & Attribution | Contract | Remote (PST)

Senior AdTech Data Analyst Marketing Measurement & Attribution | Contract | Remote (PST) Senior AdTech Data Analyst Marketing Measurement & Attribution Job Type: Contract Work Arrangement: Remote (USA) Time Zone: Pacific Standard Time (PST) Experience: 9+ Years Job Summary We are seeking an experienced Senior AdTech Data Analyst with strong expertise in marketing measurement, attribution, advanced SQL, Python, and data visualization. The ideal candidate will have hands-on experience analyzing complex advertising and media datasets, developing measurement frameworks, building interactive dashboards, and translating analytical findings into actionable business insights. This role involves working closely with product, engineering, customer success, and external client teams to support advanced marketing analytics initiatives and drive data-informed decision-making. Key Responsibilities • Lead marketing measurement initiatives, develop KPIs, and establish analytical frameworks aligned with customer business objectives. • Analyze complex, multidimensional datasets using advanced SQL, Python, Excel, and statistical methods. • Develop and maintain interactive dashboards, reports, and data visualizations using Tableau, Looker, Metabase, or similar BI tools. • Perform campaign measurement, attribution analysis, media effectiveness studies, and observational analytics. • Leverage privacy-safe data collaboration and clean room technologies to generate actionable marketing insights. • Design scalable analytical methodologies, reusable templates, and frameworks for multiple customer use cases. • Identify opportunities to improve campaign effectiveness, marketing efficiency, and business performance. • Collaborate with product and engineering teams to improve analytics capabilities and measurement solutions. • Work directly with clients and stakeholders to gather requirements, present findings, and communicate complex analytical concepts. • Create compelling data-driven presentations and reports for both technical and non-technical audiences. Required Qualifications • 9+ years of experience in data analytics, marketing analytics, or data science. • Strong hands-on experience with advanced SQL and Python for independent data analysis. • Mandatory experience in the AdTech industry, digital advertising, or advertising measurement. • Proven expertise in marketing measurement, campaign analytics, attribution, or media effectiveness. • Hands-on experience developing dashboards and presentations using Tableau, Looker, Metabase, or similar BI platforms. • Strong understanding of data modeling, statistical analysis, and analytical methodologies. • Experience working with large and complex datasets to generate actionable business insights. • Excellent verbal and written communication skills, including experience presenting findings to clients and senior stakeholders. • Ability to manage multiple analytical projects independently and deliver high-quality, client-ready reports. • Bachelor's degree in Statistics, Economics, Engineering, Computer Science, or another quantitative discipline. Preferred Qualifications • Experience with LiveRamp Clean Room or other data clean room technologies. • Familiarity with Amazon Marketing Cloud (AMC) and Google Ads Data Hub. • Experience in the TV, CTV, OTT, or media measurement industry. • Knowledge of incrementality testing, experimental design, and campaign optimization. • Experience collaborating with product, engineering, and customer success teams. Work Arrangement • Remote opportunity for qualified candidates. • Must be comfortable working in the Pacific time zone. • Strong client-facing communication and presentation skills are essential.